“We took into account the hundreds of people and companies involved in this event – speakers, exhibitors and delegates – many of whom are flying in from around the country,” says Rick Friedman, president and co-founder of Mindshare Ventures, a co-organizer of the event. “It’s our desire to give them and local participants more time to recoup from the tragedy. Mayor Giuliani and other local government officials have repeatedly stated that the best way Americans can help the city through this calamity is to continue to bring business to town. And to help out we’ve extended the conference’s Early Bird Registration discount to November 2, 2001. Together, we will represent the very best that the video and audio fields have to offer.”

The Avid World & Pro Tools Conference is a four-day event that also includes a two-day expo. Targeted toward sound designers and video editors, the conference will include four parallel "tracks" of 70-plus classes, keynote speeches and networking events designed to offer users all the information and contacts they need to more effectively use and benefit from the full range of Avid’s tools and technology, including Pro Tools, Media Composer and Symphony. Mindshare Ventures, a producer of vendor-specific audio and video user conferences, and Future Media Concepts, the nation’s largest Avid Authorized Education Center, organized the conference, in cooperation with Avid and Digidesign.

For more information about the conference, and for updates on schedule changes, please call Anna Hirvonen at Mindshare Ventures, 212-645-8140; Jennifer Craigen at D. Pagan Communications, 631-659-2309, ext. 12; or visit www.avidworldeast.com.